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American Public University (APU) serves a motivated audience of service-minded working professionals. A doctorate is the highest level of academic achievement, and APU offers doctoral programs in global security and strategic intelligence designed for students who wish to solve complex real-world issues.
I wrote this brochure for use as part of a comprehensive event marketing strategy by the university. APU leveraged appearances at intelligence and security sector events as well as relationships with industry-aligned organizations, to market these unique doctoral programs and build its prospect pool.
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